How to Buy 111 Shares Step-by-Step in 2025 (Clear and Updated Guide)

Keen on getting hold of 111 shares from the UK in a clear and hassle-free way? This step-by-step guide shows you the steps — wherever you may be.

Autor

Xavier Tarrasó

Revisor

Alejandro Borja

Actualización: 1 week ago

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Purchasing 111 shares has never been more straightforward. Nowadays, it’s possible to get started in no time via your device of choice — without needing any previous experience. All you need is a profile on a reputable investment platform, and one of the most recommended for its ease of use, strong regulation, and low fees is eToro.

A little further down, you’ll discover a real comparison of fees for acquiring shares — such as 111 stock — across multiple investment platforms. The comparison shows eToro is the most cost-effective, making it perfect for beginners in the investment world by avoiding high brokerage costs.

✅ Open your free eToro account and start investing in shares in under 10 minutes. It’s fast, secure, and completely online. Click here to get started.

By reading further, you’ll get step-by-step clarity with helpful graphics, examples showing real costs for your chosen amount, frequent errors new investors make, and handy guidance to make informed decisions early on.

Buy–Sell Commission on a €10,000 Investment in 111 Shares

eToro charges just €2 per trade. Click to invest now.

💡 Keep in mind that, in addition to these fees, some brokers may also apply spreads, currency conversion charges, or stock exchange fees.

How to Buy 111 Shares Step by Step

Looking for a structured guide to get 111 stock, you’ve come to the right place. This modern, easy-to-follow guide has been created for those wanting to invest in this major tech firm without complications. We break down the five crucial steps for investing in 111 confidently.

Step 1: Go with a certified investment provider. To trade shares, it’s necessary to open an account with an authorised platform. Platforms such as eToro, XTB, and Webull are often praised for security and simplicity. Always check that the broker is under the oversight of regulators such as the CNMV, FCA, or BaFin.
Step 2: Open your investment account. Add your personal data and finalise your account setup. You can complete it online in just a few minutes.
Third step: Complete your identity verification. Verification is mandatory with all respected brokers as part of AML compliance. It involves uploading your ID card or passport, and a utility bill or bank statement to confirm your address.
Fourth step: Add money to your account. Funding methods include debit/credit card, bank transfer, PayPal, and sometimes Apple Pay. The minimum deposit typically ranges between €50 and €100, depending on the platform.
Step 5: Acquire 111 shares. Once your account is funded, enter “111” or “[YYY]” in the search field of your trading app. Enter the sum you wish to invest (you can buy fractional shares if you don’t want to purchase a full one), and confirm by clicking “Buy”.

Since the process has been broken down, we’ve included real screenshots showing the eToro process. That way, you’ll be sure of what to do at every point.

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How Much Should I Invest in 111 Shares?

Now that the price of investing in 111 is clear, you might be asking yourself: how much should I really put in? The answer depends on your personal financial situation, your risk tolerance, and your medium- to long-term investment goals. The key isn’t the amount, but investing mindfully and with a clear plan.

These are some essential factors to guide your choice

Invest an amount that doesn’t compromise your personal budget. If it’s your first time investing, consider starting with €100–€500 — which is sufficient to learn without endangering your financial health.
It’s worth noting that fractional investing is an option. Buying a whole 111 share can be costly, but platforms like eToro or Webull allow you to invest in a fraction of a share, making it more accessible to start with a small amount.
Take a long-range approach. Investing isn’t limited to rapid buying and selling. Over time, many businesses have steadily increased in value. This is why lots of investors hang on to their shares for the long run, gaining from long-term compounding and market cycles.
Diversify your investments. Avoid investing everything in 111. Think about adding other stocks, index trackers or ETFs for balance.
Take broker fees into account. Although many trading apps let you buy US stocks without commission, make sure to check for less obvious costs, including charges for currency exchange or ongoing account costs.

Putting money into 111 can be a smart decision, but it’s best approached as part of a wider, balanced investment approach. You don’t need a fortune to begin, — the key lies in thoughtful and consistent investing.

Key Facts About 111, Inc. (YI)

Detail	Information
Full Company Name	111, Inc.
Ticker	YI
Country of Incorporation	United States
Address Line 1	No.295 ZuChongZhi Road
Street	3-4 Floors Pudong New Area
City Where the Company Is Based	Shanghai, 201203
Phone Number	86 21 2053 6666
Website	https://corporate.111.com.cn
Stock Exchange	NasdaqGM
Trading Currency	USD

Tips and Mistakes to Avoid When Investing in 111, Inc.

You already know how much to invest and how to get started, but before committing your funds, you’ll want to think about some useful suggestions and traps beginners tend to fall into. You’re about to put your money into one of the world’s most important companies — so taking a short pause to ensure you proceed with clarity and assurance is worthwhile. Here’s a straightforward guide to help you make better decisions and avoid unnecessary setbacks.

Investor Tips

Know what you’re aiming for before buying shares. Is your goal sustainable growth or short-term performance?
Ease into investing and expand as you gain confidence. There’s no doubt 111 is a quality stock, but you can avoid putting in a big sum at the beginning.
Stick to using licensed and regulated platforms. Protect your money by choosing platforms regulated by authorities such as the CNMV, FCA, or BaFin.
Monitor 111’s press releases and earnings reports. Keeping yourself updated allows for smarter investment decisions.
Think long term. The company shows strong underlying performance — making it a great long-term holding.

Investor Pitfalls

Putting all your money into 111 only. Though 111 is impressive, it’s always wiser to diversify.
Putting money in without understanding the company. A lot of investors act on name alone—like 111, failing to assess the real value behind the share.
Getting distracted by short-term market movements. Rapid changes in price can cause poor decisions with financial consequences.
Failing to plan your exit strategy. Plan in advance when to exit, be it for profit-taking or damage control.
Failing to consider costs and currency conversion. Zero-commission platforms often include charges for currency exchange.

Daniela Casas / UX Designer

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